Boutique Blog

Boutique Blog – by Anna M

2022 Wholesale Clothing Trends

The new year has arrived and with it comes the anticipation of warmer weather, fragrant blossoms and beautiful sunsets. Spring is around the corner, but if you find yourself in the last throes of winter, pour a cup of joe and forget your winter blues as we talk about new fashion trends starting to roll out for spring 2022. Easy on the Eyes  Spring 2022 will unveil some of the dreamiest, wearable colors yet, and we can't wait to try them on and market our favorites. Expect hues that are subtle and easy on the eyes, like soft lilac with a touch of gray undertone. Other finishes you’ll see on every designer rack this spring will be tones of mystifying sky blue, shades of rose, stunning peach and sassy mint and sage. Upbeat neutrals will abound, such as classic tans and cool slate, with some designs mixing pastels and neutrals for contrast and dimension. This new pallet of spring colors are sure signs you are shopping from the latest collections.            It’s All About Texture and Dimension  For the upcoming spring season, we are also seeing new product lines with diverse textures, prints and patterns that create a sense of dimension and movement, such as two-tone, rib and textured knits. Patchwork prints will be hot this spring, with many designs incorporating lace, embroidery, eyelet and pleats. Woven, wool dobby rayon with a crepe-like feel will remain popular, as will brushed polyester knits offering buttery-smooth textures that drape beautifully. And kimonos made with silky watermark fabric will be go-to layering pieces and have knee-length or longer hemlines.                Ruffles, Cut-Out Shoulder, Surplice and Kimonos Look for dresses and kimonos to don three-quarter length ruffle sleeves, and tops with charming short flutter sleeves that create a sense of movement. You’ll also see more styles with surplice or square necklines and popular cold shoulder and cut-out designs. A variety of florals and patchwork blended designs with ditzy floral, paisley or ethnic print will abound. And don’t expect trendy prints like animal and camo to go away anytime soon.      Last year was challenging in many ways, and most of us are glad to end 2021 and welcome 2022. It's hard to imagine a post-Covid world, but history proves that innovation prevails during times of crisis, and we're hopeful that the fashion industry is no exception. Feast your eyes on lavish pastels and complementary colors like sunny canary or hot pink. Have fun showcasing new spring styles that mirror a sense of renewal with designs that are flowy, light and dazzle with texture. The best is yet to come!

Boutique Blog – by Anna M

4 Reasons Your Online Boutique Might Need Shopify

What Is Shopify? Shopify is an eCommerce platform that simplifies all facets of running a business. This hosting supplier is not only for online businesses; any user can start and grow their business. You can use Shopify in person at a pop-up shop, on the web, on a mobile phone, at brick-and-mortar locations, and even on social media.  Shopify handles any tool a business owner needs for product management, inventory, payments, and shipping in one place. Blocking all of the capabilities eliminates the need to use multiple platforms.  Access is available worldwide from any compatible device with internet capabilities. It is cloud-based and hosted. Software upgrades, server upgrades, and maintenance are handled remotely. Shopify agents still address requests quickly.  Shopify allows you to personalize your websites, creating a unique shopping experience for your customers. From here, you can promote and sell your brand across social media sites and marketplaces. In addition, you can reach a wider customer base with customer engagement and marketing tools. Shopify has a messaging, inbox, and chat capabilities.  The app allows customers to check out quickly and track their order and shipment details. When in person, Shopify acts as a POS system. You can still track all inventories and sales from your device.  Growth tools on this platform include a logo maker, slogan maker, QR code generator, and more. You can also select and host your domain through Shopify. Shopify Pricing: Pricing of this service ranges from $29 per month to $299 per month, depending on the business owner's needs. The basic package is for businesses that are just starting and selling products in person now and again. The middle-tiered package (“Shopify”), priced at $79 per month, is the best for growing businesses that sell online and in-store. Finally, the highest tier package is for more prominent companies that need advanced reporting tools.  One significant difference in pricing differences is inventory locations. Shopify allows consumers to track inventory through their platform and where the list is physically located (e.g., a warehouse, if you dropship, etc.). In addition, you are allowed to track your inventory in multiple locations using your Shopify Membership. Shopify membership assigns inventory to a store, pop-up, or warehouse – anywhere you store your products. You can assign between four and eight inventory locations. The second significant difference is reporting. Each report will be detailed depending on the features attached to your plan. Note that the primary and standard plans do not calculate third-party shipping rates. Instead, they offer shipping discounts (77% to 88%) and labels. Shopify and Advanced packages give the option of USPS cubic pricing.  The last thing to note in Shopify’s membership pricing is currency conversions and taxes. The Advanced membership is the only one that allows you to calculate duties and import taxes and set prices based on each varying market. For example, if your business is located in the United States, but you are doing a pop-up shop in Paris, Advanced will assist you in setting the product price in euro currency. Again, this feature is only for the Advanced membership, which gears towards use by bigger businesses.  The Benefits of This Service: So, what are the benefits of using Shopify, and why does your business need this platform? The first is simplicity. Shopify blends technology and training to grow and manage your business. It allows you to go around the world with your business. If you prefer to stay in one location, you can do that too. This application takes all the guesswork out of building or running a business. It is one thing to have an idea. It is another to be given tools to generate success. You may not understand all the reports, but Shopify’s core system will teach you.  Maybe you have been running your business for years, and you are used to taking time away from your brand to do the behind-the-scenes work. Inventory management, pricing, shipping labels, running a POS system separately, and more. Shopify allows you to step into an era of ease for your business.  Second, the pricing is compatible with the services. If your business is just starting, then you know you may not have additional cash to put into a service like this. Or, maybe you are only able to invest in one of the many service platforms you’re your business will eventually require. That is OK! Shopify’s introductory package price makes this service assessable to any business. As your business grows, your membership can too!  Third, and probably the best benefit of Shopify, is that it is cloud-hosted and managed. You can take your business anywhere in the world. Worldwide promotion leads to growth. If you are the type that likes to work on vacation or vacation where you work, this will work for you. You can take this anywhere and still be able to keep up with behind-the-scenes functions, such as inventory management.  Lastly, Shopify allows drop shipping! For those that may not be familiar, drop shipping is simply outsourcing manufacturing, warehousing, and shipping to third-party sellers. Imagine that your friend owns a business, and they pay you to make, stock, and ship your product on their behalf. Drop shipping is great for first-time business owners as it gives them (you!) time to focus more on marketing. In addition, you can test products and product lines for little to zero risk while you grow your business.   We Are Here to Help! Because running a business online is now one of the best ways to do so, I highly encourage you to consider using Shopify. You do not need Facebook groups. You need your real estate (so to speak) and control over the content your viewers see (enter… the Facebook algorithms that inevitably “hide” your content from potential shoppers). We hope this information has been helpful in your journey. Please contact us at Buy Wholesale Clothing for more tips and tricks!  

Boutique Blog – by Krystal W

5 Best Boutique USA Clothing Sites in 2024

Finding the best boutique clothing USA sites is one of the most crucial things for boutique stores. We have handpicked the top places to buy from for high profit.

Boutique Blog – by Anna M

5 Social Media Mistakes to Avoid as a Boutique Owner

Are you a boutique owner? Do you use social media? If you’re not using social media correctly, or not enough, it can actually be detrimental to your business. Social media has become so incredibly valuable in the business world. Social media can help businesses reach more people, new audiences, and increase their customer base. However, there are also several mistakes that can be made on social media that should be avoided. For the best social media results, continue reading to learn about these mistakes and how to avoid them. Here are the top 5 social media mistakes to avoid as a boutique owner. Neglecting or Not Using Social Media Enough as a Boutique Owner As mentioned above, not using social media enough can actually be detrimental to your botique. Social media can can help boost your reach and greatly improve visibility. Not using it is essentially throwing away the potential for new customers and sales.  As a boutique owner, you should be reaching out and connecting with people on as many platforms as you can. The more new eyes you can get seeing what you offer, the more customers you are likely to have. Plus, social media makes it easy for people to share posts with their friends and family. Referrals improve growth tremendously. Don’t Spread Yourself Too Thin on Social Media It is important to not spread yourself too thin as a boutique on social media. Yes, it is important to have a strong social media presence. It is a great idea to connect with customers across different platforms. And, it can be hard to manage multiple platform pages, especially as a solo boutique owner or small team. There is only so much time and effort that can go into boosting social media presence. It is a better idea to choose one or two platforms to commit to. Otherwise, you may find yourself in a situation where you have a low social media presence across multiple platforms. Therefore, potentially having subpar content because of time constraints.  Including Captions on Instagram and Facebook Picture Posts When posting photos of clothing on Facebook or Instagram, don’t forget to write a caption! This caption can be optimized by using keywords and hashtags that people continuously search for. This will lead to increased traffic on your post.  Also, just posting pictures without captions creates somewhat of a disconnect with customers. They may know nothing about your boutique or offerings. Captions are a perfect way to engage, connect with, and build relationships with current and potentially new customers.  Hashtags Are More Important Than You May Think Hastags can sometimes seem silly or unnecessary to some boutique owners who do not know their power. Actually, hashtags are one of the most highly used and common ways that people use social media. This helps to connect, relate, and thread posts together. To connect with fashion communities and show off your wares, hashtags are critical. It will help your posts show up in more searches, help customers find unique items, and strengthen your customer base over time. In other words, never forget to add trending hashtags to your posts, even if they seem silly!  Not Using Influencer Marketing Another huge social media mistake for many boutique owners is not using influencer marketing. If you’re unfamiliar with influencer marketing, lets talk about influencers first. An influencer is someone who has amassed a lot of followers on social media. People look to them for advice, lifestyle, engaging content, and more. The massive amount of eyes on these individuals make them great for showing off your products. There is typically be a fee that you will need to pay the influencer for their time. However, their promoted posts can often lead to significant sales for your boutique.  When using influencer marketing, it is important to connect with the right influencer. Do not use an influencer who has a lot of followers, but is not connected to fashion in any way. You’ll want to find an influencer who deals with fashion. This way, they will be able to get your products in front of people with similar interests. In other words, make sure you are marketing to the right crowd when using influencer marketing.  The Bottom Line of Social Media as a Boutique Owner   Realistically, if you want to survive and thrive as a boutique owner, social media is critical. It is where people go to find new styles, options, and stores to shop. Not putting yourself in front of an audience is a total waste.  Customers are constantly out there Googling “boutiques near me.” They are much more likely to visit your store when they have seen your posts. They’re more likely to check you out if they’ve connected with your store on these platforms. This is especially true if you are beginning as a boutique. You’ll need to get yourself out there and in front of people as fast as possible to begin receiving traffic.  Social media is far from the only thing to focus on when running a boutique. However, it is certainly an important factor that can be used to greatly grow your business.  Are You Searching For High Quality Wholesale Clothing for Your Boutique?   If you are a boutique having trouble with your wholesale options or would like to expand, we’re here to help. Our goal is to provide education on high quality, extensive, and affordable wholesale options. We understand that finding quality wholesale options can be overwhelming, especially as a starting boutique. This is why we aim to make the process as easy as possible. Feel free to browse our site to learn more about creating a boutique and finding wholesale options. We are excited for you to start building your business and hope that our content helps to answer your questions.

Boutique Blog – by Anna M

5 Ways to Create a Perfect Window Display

When potential customers walk by the front of your store it only takes a second for them to decide whether they should step in or not. If that's the case then its really important to draw their attention. In this blog we are going to cover the top 5 ways to create a successful and captivating window display! 1. COLOR Color far and away the most important aspect of your displays. It doesn’t matter if you have a small budget or a large one, color is something we can all use to produce a successful window display. Before even starting your display ask: What is my color theme? One of the biggest mistakes in visual merchandising is forgetting to stick with a theme. When you follow a theme, such as an analogous, complementary, or monochromatic color scheme, your display will be cohesive and more visually pleasing. 2. FLOW Does your display have a good flow? Are your eyes following a path that leads to a focal point? Every display needs to have a focal point. Your focal point is your selling point! Use design elements to create a main point of interest, such as repetition. Repetition is an easy way to create emphasis in your display. 3. STORY Your display should always have a theme or story. Does your display come across as cohesive and does the theme represent your brand in a fitting way? By having a theme and sticking to it, you won’t create a display that is inconsistent. Another important element that is often overlooked is recognizing the overall purpose of your display. Your display should look pretty, but it still needs to create revenue. If you are displaying an outfit or accessory, what aspects of the piece are unique and how can you show that to your customer. An example is having 3 mannequins wearing one piece in three different ways, to show their versatility.  4. TARGET MARKET It's so important to always important to make sure your story or theme is appropriate for your audience. What theme will draw the correct audience to your store? If your target can’t relate to your display, there going to automatically assume they won’t like your clothes. 5. BRANDING  When someone looks at your store window, do they know who you are? What elements are you going to incorporate so your display stays true to your brand? Make sure your logo or store name is always incorporated into your display. When an individual glances at your display will they be able to recall who you were or how they can find you. That’s where your call to action comes in, whether it’s an Instagram handle sticker on your window or promotion they can take part in, always have some sort of CTA.

Boutique Blog – by Anna M

5 Ways to Increase Traffic to Your Boutique

You are enjoying the entrepreneurial way of life. Owning a boutique is exciting, fulfilling, and stressful. It also can cost a substantial investment and takes a while to get your footing and start to see any profit. We’re going to show you a few ways that you may be able to increase your traffic flow and get more sales.   1. Expand the Wholesale Boutique Items you Sell. Download our Top 5 Wholesale Clothing Sites, to see the clothes they offer, the shipping schedules, and the styles. A hip vendor in California may not have many clothes that your laid-back moms in Arkansas wear. Find the vendors that will work best with you and your clients. Then broaden your base a little. One of the best ways to increase traffic to your boutique is to have items that appeal to a broader base. You want your boutique to serve any potential buyer, but no one has enough room for that. Find your market, then stretch the edges a little. You can always purchase from another boutique if you need that item. That’s one of the reasons you want to make friends with other boutique owners. Unlike the big box stores that compete against each other, boutique owners love to help one another.    Fashion Shows are a great way to preview wholesale boutique items from different vendors. It’s also a great opportunity to travel with the girls and have some fun. You can check our List of Upcoming Fashion Shows to see what events interest you.   2. Starting an Online Boutique the Right Way. When looking for a way to increase foot traffic and sales for your boutique, a great way is to set it up online. You have already done all of the complicated parts to open this boutique. You can bring your items online at your pace, and increase your inventory at a pace that works for you.  The main things are these: An online store: like Shopify, Amazon, or one of the others Website if you do not already have one Facebook or Pinterest for posting pictures A good system for keeping up with inventory   3. Add Other Items For Sale If you are currently selling only women’s clothing, consider adding other wholesale boutique items. Shoes, jewelry, children’s clothes, and household items have proven to be traffic builders for some boutiques. The first thing to consider is how much room you can dedicate to one of these lines. Listen to comments your guests are making when in your boutique. Are they asking if you have jewelry? Or carry shoes? Listen to what they want from you, and see if you can add it. A glass case beautifully designed with sparkling jewelry is a real attention-getter. You cannot just base the value on how much jewelry sells out of this case. Also, look at the number of visits it increases to your boutique each day to look at the case. Then they may purchase other items while they are in the boutique.    4. Taking Marketing to the Max Most shop marketing has been done in print and only for certain occasions because it was so expensive. Now we can share concepts with the people that need them. Many people cannot look at a pair of pants and visualize the shirts that could go with them. Design that outfit for them. Try several different tops with that fantastic pair of pants you have for sale. If you can add shoes, purses, and jewelry, it will be appealing. If you don’t have models to use, be creative. Devise a way to hang them together, lay them on the floor, or in a glass case. Take several pictures, then select the best. Post them on Facebook & your website with a catchy title. Encourage sharing of the images to increase views. When starting your online boutique, be sure these images are on it. Beautiful jewelry photographs well. Develop a posting schedule and try to follow it. Don’t try to post every day, that’s too big of a commitment. Give yourself a little leeway and try once a week. If you can exceed that, it is a bonus.   5. Membership Program  Initiate a Membership Program for your current clients. Tell them they will receive advance notifications of sales, promotions, and deals. Make it easy to sign up, either a simple sign-up sheet at the counter or entry at check out. The CMS needs to be able to track this member’s purchases by E-mail address. This can give you reporting to assist you in your product tracking. You can do a mass e-mail to your members asking what products they would like to see added. Also, quiz them for suggestions and issues. This is a great way to get feedback from your clients. Read and consider the comments, don’t just ask for them then ignore them.  Along with your Membership Program, you may also want to initiate a Referral Program. Offer a 10% or so discount on the next purchase after a client makes a referral. The best program gives a discount to the referrer and one to the new client. The new client receives a discount on their initial purchase. The referring client receives a 10% discount on their next purchase. If a total of 20% is scary, give 5% to each. The point is too bring in participants so it must be enough to appeal to clients. Establish a way for this to be implemented. The least appealing would be that they have to come together for that initial purchase. This would be extremely difficult as your online business grows.    This brings to our attention again that you need a good CMS. You need a version that will perform the things you need it to do. You may have purchased a simple system, to begin with. Starting an online boutique may indicate you have to consider a step up to get everything you now need. If you use the features, this investment will pay off. We hope this information will be useful as you try to increase the traffic to your boutique. See us at Buy Wholesale Clothing for more information.  

Boutique Blog – by Krystal W

Benefits Of Buying Wholesale Clothes

First of all, buying clothing wholesale is very cheap. You can purchase garments at very low prices if you know how to negotiate. Moreover, you will be able to find the latest styles because you are buying them in bulk quantities. Lastly, you will have more options, as you can buy products from different countries at very low prices. So, the more you buy, the cheaper it will be. The clothing produced by the wholesalers is branded. As a result, you will get the finest quality fabrics. The clothes will be well-finished and have the latest fashion styles. Furthermore, these wholesale women's clothing USA are usually made by skilled garment technologists, so they will be high in quality and style. This way, you will have better chances of achieving your profit percentages. Another benefit of buying wholesale clothes is the low risk of overstocking your products. Want to know more benefits? Here you go; Another Advantage Of Buying Wholesale Clothes Is The Low Retail Prices Unlike retail stores, wholesale companies can sell more than one item at the same time, which means you'll have a larger discount. As a result, you'll be able to purchase more pieces at a lower cost. These clothes can also be more stylish than the ones you can find at the mall. The only catch is that they're made in bulk, so you'll have more options to choose from. Another Benefit Of Wholesale Clothes Is That The Quality Is Higher You'll always get better products because wholesalers use the finest fabrics and perfect finishing. You won't have to worry about overstocking since the quality of the clothes will still be high. You can also expect better profit margins. This is another reason why wholesale clothes are cheap. Third, Wholesale Clothes Are Made To Be More Durable Than Retail Products These are cheaper than retail products, as they're sold to a much larger number of customers. This means you'll get more for your money. You'll save more by buying a larger amount of clothing at a lower price. And lastly, the cost of the garments at wholesale is usually less than retail prices. Wholesale Clothes Are Much Cheaper Than Retail Prices These are often much cheaper than retail prices, and you can resell them for huge profit margins. You can also save a lot by buying large quantities of wholesale clothing. In addition, you'll save a lot of money if you buy a large number of items. It's important to understand that a higher volume of items means more savings. Wholesale Clothes Are More Reliable Most of these companies make sure that their products are of the highest quality. They ensure that their products have high quality, which is essential for consumers. So, you can be sure that your customers will be satisfied with what you sell. You'll be able to keep your profits up. And, if you buy a lot of clothing, you'll make a lot of money. Besides being affordable, wholesale clothing is more durable than retail clothes. This means you can sell more for the same amount of money. You'll have a greater profit margin, and the items will last longer. Moreover, you'll be able to find the best brands at wholesale prices. There are many online suppliers of wholesale clothes that will allow you to get the cheapest clothing for your business. Once you find a supplier, you'll be able to buy fashionable merchandise at an extremely low price. Now avail of all the above benefits by calling us and ordering.  

Boutique Blog – by Anna M

Boutique Owner Dos and Don'ts

You dream of owning a fancy boutique. Selling women’s clothes, jewelry, shoes, maybe children’s clothes. You spend every Saturday visiting shops. Private label boutiques, wholesale boutiques, consignment boutiques, and shoe sales. You have already accumulated a fairly large inventory, and boutique ownership feels within reach. Here are a few Do’s and Don’t that you need to be sure you have worked out before you leap.   What is a Wholesale Boutique? A wholesale boutique can have any look and feel that you want it to have. The point is that you make your clothing purchases from a wholesale supplier at wholesale pricing. Pay close attention to the styles they offer, the quality of the clothing, and the pricing. You have to be able to purchase the clothes at wholesale prices, then sell them to people willing to pay more. That is the way to make a profit.    DO: Find reliable wholesale suppliers to work with.  Wholesale Clothing Sites is our list of some supplies to use. DONT: Make supplier decisions based solely on pricing.   How Much Does a Boutique Owner Make? ZipRecruiter reports that the average annual Online Boutique Owner salary ranges from  $17,000 to $53,500. If you are also opening a brick-and-mortar store, you have much more potential income and expenses. Some reports indicate those earnings may be up to $100,000. But that will not happen the first year. Get enough financing to get you through the first year without making a profit. This also means without you getting paid as you will roll every extra dollar back into the business.   DO: Make realistic projections for sales and income DON’T: Expect to get rich the first year.   How to Become a Boutique Owner Succeeding as a boutique owner takes style, heart, dedication, and brains. It also takes money.  The initial investment varies greatly depending on the type of boutique you want to own. The location, initial inventory, and items you carry also affect your initial need. Comparative shop online so you can use legitimate prices and not guesses for the things you want. If you underprice your needs, you will not have enough money to accomplish your goals. If you overprice, you will be paying far too much in interest.   DO: Be realistic about the funds you will need to start up  and stay operational for the first 6 to 12 months.  See 5 Things Before You Start a Boutique. DON’T: Try to start up the business with less money than you know you will  need. Inadequate funding will cause underfunding in  marketing and other key areas.   1. Find the Gap, Make it Your Niche. Have you thought you would have done things differently at some of the boutiques you visited? You have a talent for coordinating outfits or matching costume jewelry with clothes. You need to identify the market holes around your business area and find a way to fill the gaps. You have to be able to do something better, fresher, faster, or cheaper than everyone else. Priced lower is not going to get you rich quickly. If a customer has been buying from one shop, they are not coming to you just to save $1. But if you can match up the shirt and pants, which surprisingly many women cannot do well, that will get you, clients. But you have to show that you can do that. Beautifully styled mannequins in your boutique or clear bright images online will show off your talents.   2. Give Your Business the Perfect Name, and Logo.  Think long and hard about the name you want for your business, Don’t feel you have to name every item you sell or every thought you’ve had. Keep it short and catchy. But make sure it says what you want to say. Then turn to your logo. Find a background or image you love. You need to be in love with your name and logo. It is worth paying a graphic designer to get this right.   3. Scout Your Location. Start looking at storefronts, available shops, and rental properties in the area you want to open. Check square footage prices. How much room will you need to do what you want to do? How much square footage will you have to have to start? Don’t forget storage areas, changing rooms, restrooms, and dead corners. You will need this information for your Business Plan also.   4. Develop Your Products, Lines, and Policies.  This is when you get into the specifics of the products you intend to have In your boutique or online. Narrow down the lines you plan to have, the quantities of each type, and how many will be on the floor simultaneously. Establish your system for pricing items. Cost x2 or whatever multiplier you intend to use. Include information about what happens when products do not sell. Is there a discount schedule, are they resold in bulk, or do they get donated?   5. Write, Edit, and Perfect Your Business Plan.  If you are going to approach a business lending organization, you are going to need a business plan. Even if you are using private funding, it is a good idea to have a business plan written out. There are a variety of templates online to choose from. It does not have to be complicated, but it needs to be a true representation of your projections. When indicating how much the boutique owner will make, it is realistic to put $0 for the first 12 mo. The financer will ask you if there are things they consider important that you did not include.   As you think about how you are going to become a boutique owner, learn all you can. Research the property in the area, find out about the product costs, and your location options. See our additional tips at buywholesaleclothing.org. The most important thing is to stay creative and stay dedicated. If you know you can succeed, find a way to do it.  

Boutique Blog – by Anna M

Everything You Need to Know About Modest Clothing Wholesale

The fashion world is changing rapidly, and if you're looking for some of the latest trends, then look no further than our wholesale clothing suppliers...

Boutique Blog – by Anna M

Everything You Need to Know About Running an eCommerce Business

What is E-commerce? Simply put, an e-commerce business is any business that operates solely through the internet. This is any business with a functional website through which customers can place product orders. E-commerce businesses will range a wide variety of products in 2022, from plane tickets to clothing and financial services (e.g., investing). However, it should be noted that some businesses do choose to operate through an e-commerce platform while maintaining a storefront.  E-commerce is only one piece of the pie when it comes to e-business. An e-business is running a company entirely through the internet. Marketing, sales, inventory, and payroll are business operations for any e-business.  E-commerce as a Whole With the continuing use of technology, internet-run businesses are becoming increasingly popular. Even brands with storefronts have transitioned their businesses to include e-commerce sales.  Now let’s factor in how chaotic yet closed-off 2020 made the entire world. Some people have stopped wanting to go to the store and opt for the convenience of snail mail deliveries. Others have developed somewhat of social anxiety from being isolated. Lastly, some people have realized that for them, an online business helps them continue to focus on other areas of their lives that they deem essential to do so.  E-commerce is slowly beginning to run the world (if it is not already doing so). With this, your dreams of starting an online business are accessible now more than ever. Many people who have had their online business for years are now passing their knowledge and experience to others.  You now have the availability of gaining teachings online to start, grow, and run your own online business. There is a lesson for every market, be it the e-commerce business platforms mentioned above or something beyond that.  Different eCommerce Platforms: Multiple e-commerce platforms to choose from to assist in running your online business.    First, there is Shopify. I am sure you have seen their logo on many of your favorite websites recently. Shopify allows you as a business owner to manage all aspects of your business from one single platform. This includes inventory, shipping (including drop shipping), a POS system for those pop-up shops, package tracking for the customer, and more.  Shopify has three different e-commerce memberships available for you to choose from. They range from basic to advanced, and neither costs more than $300 per month. Each membership is designed for the size and structure of your business.  Bonus: Shopify has resources for you to learn how to start and grow your business! You do not need years of experience to use this e-commerce platform.    Second, there is BigCommerce. This platform is best for bigger businesses, given its vast product search availability. However, it is also a good source for companies looking to have a brick-and-mortar plus an online presence and those who want to start an online store. BigCommerce allows you to design your website through customizable templates. You do not have to be the most technically savvy individual to use these templates. However, please note that only seven of the interfaces are free.  This platform also boasts many in your business community that design and develop. In addition, you can be connected to others in your field through the built-in partner directory.    Lastly, there is Shopwired. This platform is becoming one of the leading performers in the e-commerce industry. It is known for being easy to use, having powerful features, and excellent performance.  This platform is also available worldwide, like Shopify. Again, the pricing is similar to BigCommerce and Shopify, with a competitive feature set (as mentioned above).  Shopwired will give you the power to create quote requests, a trade account (or multiples), and bulk discounts. It truly excels in these B2B features!  How Do I Get Started? That may seem overwhelming even if you have already started researching your industry and making a business plan. I wanted to help alleviate some of that stress by giving you my top ___ starting points. Please note that the first step is the only one you should probably do before the others.  First, once you know what you want to do, pick your brand name. This is the most straightforward step. It is also the easiest way to get your brand to stand out above competitors. You want to ensure that what you are picking is not something that will get people to think of other brands over yours. With this, you need to make yourself a good logo. The logo, like the name, will help your brand stand out. Do not worry, though! You do not have to do this part alone. There are companies designed for this specific purpose.   Research your competitors as well. See what is working for them, what is not, and what changes you can make to your ideas to do your marketing and selling more effective.  Once you have developed a brand name and a logo and researched competitors, you should begin your business plan. This can be overwhelming. Research business models, and do not be afraid to ask for help.   Next, you need to figure out where and how you will source your product(s). Are you going to get them from a wholesaler? Are you going to make the products yourself? If not, will you be sourcing internationally, nationally, or locally? Will you choose to dropship?  Then, how are you going to market and sell your products online? This is where eCommerce platforms, such as Shopify come into play. There are more than the three named above, each tailoring to different needs and price points. No matter your business size, there is an e-commerce platform that will fit your needs.  Let’s Connect:  I think there is enough room in the online boutique business for all of us. I also believe we can learn from each other. I hope this blog has helpful information for your journey to starting your boutique! Connect with Buy Wholesale Clothing to learn more and ask any questions you may have!

Boutique Blog – by Anna M

Everything You Need to Know About Wholesale Fashion Shows

There are many reasons to attend a wholesale fashion show. These events also feature seminars and informative speeches from successful business owners...

Boutique Blog – by Anna M

How to Begin With a Clothing Business With the Help of Wholesale Clothing

One of the key mantras to start a new business is buying low and selling high. If you are looking for a new opportunity and want to succeed, then purchasing from a wholesale clothing business is one of the best ideas to begin. Thinking of how to gather information for the procedure to begin? Well, we have got you covered! Here we are with a detailed guide of how, to begin with, a new business opportunity with the help of wholesale clothing.   Ensure to Take Care of the Legal Business First Okay, so, now that you have finally thought of having a business of your own. The first and the most important thing to do is research about legalities and what are the requirements you need to fulfill to have a legal business. Most of the troubles begin right here when you forget about formalities and start with the business straightaway. So, make sure to fix this first and move ahead.   Determine Which Niche are You Comfortable Working in The clothing business is a huge market, and to figure out what you want, you need to explore. If you have a specific interest beforehand then, stick to it otherwise look for something that will help you get the maximum profit in a short period of time.   Find Wholesalers That Suit Your Needs The next thing is to find a reliable wholesale clothing manufacturer. Because your business is going to enter the market and compete with other businesses that are already successful, you need to look for something different and unique. For starters, try to choose a wholesaler that has a huge variety for your customers.   Don’t Forget to Develop a Good Rapport With Them Once you figure out the best wholesaler online, try to talk to them and establish a good rapport with them. Doing so will help you get smooth clothing shipping's, and that is all you want to keep your business running. Doing this is necessary because you don’t wish the wholesaler to back out at the last minute when you have too many orders pending and no one to supply you with clothing. Also, don’t forget to get active on social media platforms. Doing so will help you gather more customers and establish a trustworthy business that people will love to buy from.   If you are planning to begin with an online store, your responsibilities are more than just finding out the best wholesaler for your business. You have to make sure to get a place, get the paperwork, and the remodeling is done. If you are looking for an instant opportunity then, an online store is the best one.    Finding the right clothing wholesaler for your business is another important thing for you to tackle before you are ready, to begin with, your new journey. You are unable to look for the best wholesaler with research, we recommend you to visit us! We are one of the most trusted resources for your business and ensure to provide you with quality products. So, what are you waiting for? Contact us right away!  

Boutique Blog – by Anna M

How to Grow an Instagram Following

Instagram the most popular platform in the world for building your brand, increasing your sales, and growing your boutique business. Finding a great instagram strategy can take your business to new heights!  Here are our top 5 tips for growing your boutique store on Instagram!  Working the Bio It's all about first impressions, especially on social media, the contents of your Instagram bio can make or break a new customer experience. There is a simple strategy for writing the contents of your bio. Above all else make sure you are making the most of that short piece of content to engage with customers. Below are the top 4 things your Instagram bio should have: Make your bio CLEAR & easy to READ. A mixed up paragraph will be quickly looked over. If you can’t catch their attention here, chances are your feed won’t either!  Those line breaks...they need to be less than 4 lines long. We shared a few weeks back about how Instagram added a See More … addition if your bio was longer than 4 lines. Put bios in the notes section of your phone. There you can set it up and add in the line breaks. They will transfer over once you paste them into Instagram. Keep it to a150 character limit. Remember short & sweet but POWERFUL. Content is King Just like SEO, quality content matters. Posting content that your customers don’t want to engage with is a huge no no. Do not just post just to post anything. Always put yourself in your audience’s shoes and think about what you would want to engage with.  It can really work against you in fact if your posting mundane blah content.  Also try implementing video content into your strategy. Multi media is key! Stick to a Schedule Sticking to a content calendar will not only lead to Instagram favoring your content, but will also give you a better organized workflow.   Utilize Live Stores and Engagement Tools Instagram has a growing scope of tools that cater to engagement such as the Live feature and stories features. These are awesome tools that can easily get your viewers engaged to increase brand awareness on Instagram. Using story features such as polls or quizzes are also an easy way to collect customer feedback. Don’t be afraid of pressing that Live button, you got this!

Boutique Blog – by Anna M

How to Select the Best Plus-Size Trendy Clothing in Wholesale?

We all know how challenging having a small business can be but, if you have decided and want to have a business of your own then, you must first think about your supply! The idea of having a plus-size range in your business is fantastic, but you need to select the right wholesale plus size trendy clothing in order to rock the line in your business. So, how do we exactly get to the best wholesaler? Let's have a look.

Boutique Blog – by Anna M

How to Start a Boutique With Buying Wholesale Clothing

The first step to starting a clothing business is to find a supplier. The more suppliers you can find, the cheaper their wholesale clothing will be. Try asking for lower prices and let your supplier know that you've been dealing with them for a while. Mention that you've paid on time and are interested in their products. If they refuse to give you a discount, you can always try mentioning your long-term business relationship with them and how many times they've shipped your orders. When Buying Wholesale Clothing, Make Sure To Choose Reputable Vendors And Consider Shipping Costs You can find excellent prices if you buy in bulk, but you can lose a lot of money if you don't sell the clothes. You need to choose a manufacturer that can provide quality products at a competitive price.  Once you have sourced your suppliers, you can focus on determining your niche-It is vital to understand your target market and identify a specific niche. Filling a particular need can help you attract more customers. Pay attention to the brands you like and check which are available in your area. Once you've found a niche, you can master the process and create a boutique that appeals to them. The Next Step Is Choosing a Clothing Vendor You can find great suppliers at a wholesale price. Some of these vendors sell to other businesses. This means that you'll be able to save money, but the quality will suffer. Therefore, if you want to maximize your profits, choose a reputable supplier and make the payments immediately. If you've got an established relationship with a particular company, it will be worth it in the long run. Buying cheap wholesale designer clothing in bulk is an effective way to increase your profit. You can choose the type of wholesale clothing that you want to sell, then select the appropriate wholesalers and retailers. This is essential to ensure that you get quality products at a fair price. For example, you can choose to sell only high-end clothing. You can also buy inexpensive clothes for reselling purposes. Choosing a Good Supplier Is Crucial You should look for companies that offer high-quality wholesale clothing. A supplier that offers low prices will also be a good source for quality clothing. If you want to maximize your profit, you should look for a supplier that offers a wide range of styles and sizes. You should never buy items you wouldn't wear yourself. There are several other advantages to working with a reputable and experienced wholesale clothing supplier. Purchasing wholesale clothing is one of the best ways to start a Boutique. You can save a lot of money by buying wholesale clothes. However, you should keep in mind that it is important to know where your clothing is coming from and where it will be sold. You can also find a good vendor with a few recommendations. Once you've found a reliable supplier, you can move on to more profitable options. Don't wait any longer. Get in touch with us for your wholesale supply and start your boutique.

Boutique Blog – by Anna M

LA's Best Wholesale Clothing Vendors for Your Boutique!

As a former boutique owner myself, I have been there, trudging through what seems is an endless amount of online vendors that either don't have the styles your looking for, the low prices or the quick shipping you will need to run a strong boutique business. Even google, who usually does a great job will populate half of its search results with business that aren't even located in the USA (common google, get your stuff together.)  Fortunately you've landed at the right spot and below I am going to curate a list of clothing boutique vendors that will provide you with the most important tool to be a successful boutique, great clothes. Terminology To Help You Understand the Market There are several suppliers that offer clothing and those include: wholesale distributors, manufacturers, drop shippers and wholesale showrooms. Let's go through each Wholesale Distributor: Distributors provide clothing sourced from other manufacturers. Distributors could be referred to as middle men. You might think these companies simply get a cut of the action by offering higher price goods, but this isn't always the case. Distributors offer unique benefits, like consolidating multiple brands in one shipment and offering cheaper clothing that they liquidate from clothing vendors. Only these sites seem to be the companies offering these unique lucrative deals. Manufacturers: Manufacturers or brands are the businesses that design and produce clothing.  Drop Shippers: Drop Shippers are specialized companies that purchase from brands a large amount of inventory and then ship these individually to your customers. Drop shipping has come a long way in the last ten years and offers an incredible opportunity to build a boutique with little to no capital.  Wholesale Showrooms: Have you ever attended a clothing show and walked the long aisles of brands soliciting their newest designs? Well that's what a wholesale showroom is but virtually. These companies and sites offer a place for boutique owners to view and purchase directly from all of their favorite vendors on one site. Let's get started with my top ten picks 1.  Bloom Wholesale Bloom Wholesale is hidden gem. I friend told me about this site years ago as a place to find really great deals. Not only do they have some great finds but they ship fast and their shipping is capped at $9.95 for all shipments and orders.  Bloom is interesting in that they are one of only a couple companies that provide closeout deals. The bulk closeouts prices can be as low as $7.00.  Drop shipping is another service they provide, with drop shipping you can grab their pictures, sell the items and have Bloom ship them out.    2.  Mio Wholesale   Mio falls under the classification as a Distributor. Mio has been around for over a decade and their successful longevity speaks volumes to their great service.  The things I like about Mio Wholesale is you can get a lot of great brands and consolidate the shipping in one order, this will save you a lot of money and time. They only work with quality boutique brands and have great customer service. Price is moderate and discount codes are not offered. You get what you pay for with Mio and if you want to be sure to have a quality product for your boutique this is a great vendor.   3. Judson & Company   Judson & Company is family run manufacturer out of Alabama. They have been around since 1989 and they might hold the crown for the older manufacturer in our boutique industry.  I love Judson, they concentrate on all things accessories from hats, jewelry, scarfs, kimonos, bracelets, screen prints to some clothing. If your a boutique not maximizing sales with accessories then you aren't doing it right.  Their warehouse is in Alabama, so that central location means they can deliver wholesale items to your boutique sometimes within 1- 2 days! If you plan on brining in accessories to your boutique definitely give Judson a look.   4. Wishlist Wishlist Apparel is a young women’s contemporary manufacturer that specializes in staple classics. If there is a league of boutique brands, Wishlist might just reign supreme. They are one of the top brands in the boutique market and you can chalk this up to two reasons, quality and price.  Wishlist makes the top 10 list as the only wholesale brand  not because of special discounts, amazing customer service or any other perk but solely because their quality and trends are top notch.   5. KatydidWholesale   Katydid landed the last top five spot because they are an easy-to-work-with company that delivers great quality boutique clothing. Hear from them in their own words   "The apparel we offer is made for beautiful women who love to live life to the fullest. With so many styles at Katydid Wholesale, there’s something for everyone! We have the best women’s clothing for retail stores and boutiques of all sizes. Our women’s clothes and accessories are the perfect addition to help your customers fall in love with your store!"    6. Fashiongo FashionGo is likely the first virtual wholesale showroom to exist.  You might have seen FashionGo at a fashion event show or boutique gathering, they have a new partnership with the Magic show fashion event that makes them ubiquitous in the wholesale clothing world.  FashionGo is a marketplace that hosts thousands of individual wholesale vendors, brand and distributors. Since FashionGo is a one stop shop for everything what would be a reason not to shop with them?  Prices Prices can be higher shopping through FashionGo rather then going direct because of the commission fee's Fashiongo charges its vendors to use the website. Unless you go direct, there will always be a middle man :)   7. LA Showroom Like, LA Showroom is a wholesale marketplace that specializes in offering a huge assortment of wholesale clothing and accessories. They claim to also be one of the first wholesale marketplaces, so if anything we have them to thank for helping to radically transform the wholesale boutique industry. If you would like to register with any wholesale showroom is worth noting that you will need a business license, sellers permit and previous invoices with brands. Once you have all of that in place you can scroll through the endless pages of wholesale clothing vendors and distributors that will supply your boutique with more then enough goods to stock your shop.  Like Fashiongo, LA Showroom has commission fees charges to its vendors.    8. Faire The new girl on the block is Faire. This company is making waves in the wholesale boutique clothing marketplace by being the first site to offer 60 day terms. Their goal is to give the small boutique owner all of the same competitive advantages that a big box store like Walmart and Ross has.  Sounds great! But Faire has yet to convince and migrate a majority of the top USA wholesale brands and distributors to use its platform. The reason is simple, high commission fees. Faire has a high vendor commission fee. The cost of providing those wonderful benefits like 60 day terms for the boutique means the vendors have to raise their prices and thus you will pay more for the same clothing found on other platforms like Bloom or FashionGo. As it stands Faire has a large selection of wholesale clothing vendors and time will tell if their bet on 60 day terms is one that boutiques desire.     9. Wholesalecentral At Buywholesaleclothing my list of vendors and distributors is curated and condensed but if you're ever curious to see the whole list of wholesale vendors, Wholesalecentral has that for you. Wholesalecentral likely has every wholesale clothing and accessories provider in the world.  Not only can you browse the endless lists of wholesale suppliers but they do a great job of listing all minor and major fashion gatherings in the USA. In their words "Wholesale Central provides premium sourcing tools that help wholesale buyers find wholesale suppliers and products."   10. Orangeshine  Orangeshine is another great wholesale showroom on the market. It does everything right from attracting wholesale vendors and distributors with low commission fee's and provides an easy-to-use layout for easy boutique purchasing. There was a time when Orangeshine was my go-to wholesale marketplace because of its consolidated shipping. This was a great perk that only they offered but have since discontinued this great resource.  Why might you choose Orangeshine over FashionGo and others? This is their pitch.  "From an online marketplace with exponentially growing number of registered users, new users and purchases to professionally photographed product images while providing full customer service and order processing for buyers, we have everything you need to get your foot into the booming online business with minimal effort and costs."    Advice on utilizing online wholesale boutique sites There was a time not too long ago when everyone did their purchasing at fashion shows like Magic and the Off Price Show.  These shows still exist today but the advent of online wholesale shopping has made them somewhat obsolete for many.  With that said I always implore my ladies to go to at least one clothing expo a year and here is why. Attending a fashion show isn't really about purchasing clothing and perhaps it never was, its more about building connections and establishing relationships with not only the brands but also other boutique owners.  These invaluable relationships offer the support and advice you will need if you want to make it in this business.   

Boutique Blog – by Anna M

Start An Online Boutique and Avoid These 5 Mistakes

The 5 EASY STEPS and 5 MISTAKES WHEN STARTING AN ONLINE BOUTIQUE  The boutique industry is flying! With an ever expanding tool set at the disposal of ambitious bright women, the boutique market has never looked better. Let's dive into some simple steps on how to start an online boutique.  Step 1 - Boutique Name and Logo Easily the funnest and simplest part of starting a boutique! If you don't already have a boutique name and need creative inspiration, try this boutique name generator Should I trade mark my boutique name? I would worry about that. Unless you choose a name like Forever 21 or Anthropologie, no one will be sending you a cease and desist letter anytime soon. However if you're still interested, head over to USPTO to learn some basics about trademarking. The right logo can do wonders, it can either legitimize your boutique or turn away potential customers. I would not advise whipping Microsoft paint and trying this yourself, rather head over to a site like Tailor Brands or Logo and they can make one fairly easy at a good price.  Step 2 - Incorporation and Permits To legitimize your boutique business you will need to register with state and federal agencies.  Start with this federal crash course by Legal Zoom on the differences between Corporations and LLC's. Almost all boutiques and small business register as an LLC and later become corporations if they grow in size.  You can register as a LLC here so you can start paying those taxes! You will also need to collect State sales tax, you will keep track of this and pony it over to the government come tax season. Each state has different ways of applying for a sales tax permit, a simple google search inclusive with your state will locate where you can register. Step 3 - Website Provider Building a website has never been easier with Shopify. Likely Shopify is already a familiar name and for good reason, it dominates the web hosting industry.  A long with being affordable and easy, Shopify has the most comprehensive application marketplace of any web provider. Why do I need apps? Apps or applications, allow you to integrate cutting edge technology that was once only reserved for legacy companies like Sears, Target and Forever 21. Shopify apps like Synclogic, can sync your Shopify website with drop shippers, allowing you to instantly upload products and sell right away. Shopify has easy integrations with companies like Comment Sold, a boutique accessory that can facilitate a professional consumer shopping experience on Facebook. If you already have a boutique name see if your domain is available on Shopify. Step 4 - Launching Your Social Media Channels If you want to make a dent in the online boutique market you will need to employ the use of social media to its fullest extent. Luckily you are probably on your way to becoming an expert on platforms like Facebook, Instagram, Snapchat and TikTok, but here are some things to take note of: Facebook Live allows you to connect with your customers and a QVC like fashion. Showcase samples and sell product in a unique way. Utilizing Instagram hash tags can bring in a daily audience for free. Building a strong following with hash tags can be the equivalent of a $5,000/month google ad words budget. Connecting your Shopify site with social media can act as a megaphone sending out the showcase of new items as you list them. Step 5 - Ordering Wholesale Products There is no need to fly around the country attending fashion expos in order to purchase wholesale clothing. Today any item you could ever need to purchase is a click away. I have already gone into detail here on my preferred wholesalers like Bloom Wholesale, Fashiongo and Faire but I also want to make sure everyone knows the importance of attending at least one yearly in-person expo. Especially if you are just starting out, attending a fashion expo is enormously resourceful. You cannot put a price on the education you get connecting with successful boutiques in a three day meet-and-greet. You can find a fashion show near you by looking here.  But why spend your own money on purchasing clothing. Drop shipping wasn't always a viable option, it was once reserved for Amazon and Ebay sellers, but these days companies like Bloom Drop Ship and Boutique Tree (view complete list here) have changed the game. By providing boutique life style images, on point trends and mom and pop customer service, drop shippers have made making an online clothing boutique simpler than ever. If you're low on start up capital or just like the idea drop shipping, I fully support exploring this option. AVOID THESE 5 COMMON BOUTIQUE MISTAKES   Mistake 1 - COPYCATTING There are currently over ten thousand boutiques in existence in the continental U.S. What are you going to provide that others can't? What void can you fill and how can you start to understand what your local retail market needs?  These are all questions that you need ponder as you begin to blaze your unique trail. Copycatting can only get you so far. Mistake 2 - POSTING JUST TO POST Developing a rhythm and schedule is one thing, but if your daily positing isn't packed with creativity and personalizations you are bound to lose grip on any followers you may have. Customers time is precious to them and if you want some of that head space you need to create engaging content. Mistake 3 - LOSING TRACK OF FINANCIALS You might wish you listened more in Econ class, but even if you didn't ace your business class we can all be successful entrepreneurs by making sure our primary focus is always on the bottom line.  Keeping track of your finances coincides with the most important thing I can tell you, "stay alive." What I mean by that is no matter what happens and how your first year or two develops, the key is to learn, grow and stay a float.  EVERY boutique I know that found success did not do so until years after their inception. Mistake 4 - DON'T PRICE TOO HIGH, WAIT..OR IS IT TO LOW? Pricing is key in both developing a trusting relationship with your customers and being competitive. There is no one size fits all pricing strategy for every boutique. You can find success in pricing ultra low or above average, the key is to determine what void in your market there is to exploit. The type of clothing you want to sell helps determine the price, be it fast fashion or high fashion there are already standard market prices you can work off by viewing competitors.  My personal suggestion is to price low but not dumpster dive low.  Everyone always loves a good deal. Mistake 5 - NOT ASKING FOR HELP I could say this another way which is don't be too confident or think the road to success will be easy. Not only will you need others suggestions and support but you're not going to be successful without it.   On my first business venture I literally had my Step Father, Mom and Wife all helping me with drive runs to the post office, answering emails and helping me pack. I simply couldn't have done it without them. Fortunately I was able to pay them back later in some amazing clothes :) That concludes my hot list of suggestions and tips on how to start an online boutique. If you ever have any other questions feel free to leave me an email at  anna.buywholesaleclothing@gmail.com Best of luck! -Anna

Boutique Blog – by Anna M

Starting a Boutique For Beginners

Congratulations!! You have decided to open a clothing boutique. It’s a wonderful career for people that love clothes, love people, and love making people love their clothes. It is so much fun to provide options for people and try to meet their clothing needs at a reasonable price. But it requires hard work dedication and funds. There are many things you should consider when learning how to start a boutique. Our experts at Buy Wholesale Clothing want to offer information on a few of those less discussed topics here.   What is Your Choice of Wholesale Boutique Clothing? Find Your Niche. The very first thing you want to do is find your niche. Is it children’s clothing, women’s clothing, women's and children’s clothing? Will you also have jewelry, shoes, household goods, or anything else? Think about what you love to talk about with your friends. What do you love to put together? Your clothes? Your kid’s clothes? What needs do you see? What void can you fill? It can be hard to succeed in a small business if you provide the same product as everyone else. As you are considering how to start your boutique, concentrate on what makes you special? If you are selling the same items as other more established businesses, show how you can do it better. You sell women’s wholesale clothing, but you also do more. You have a knack for putting the singles together to create gorgeous outfits. Show some proof of that. Hang your creations around the boutique and put on mannequins. Take plenty of pictures to post online. This makes your skills something the other shops do not have.   How to Start an Online Boutique the Right Way. The best way to start preparing your online boutique is while building your initial inventory. You can place the items in stock and post the images online when you are ready. By building the databases simultaneously, you will not have to do the online work later. Some owners keep the most exclusive items for online sales only. That is not the most advisable approach. We suggest putting all items on sale at both venues and selling them to the first person with the funds to buy them. If you do not have room in your boutique for some of the items you want to offer, put a notation online. Something like “Viewable in Boutique upon Request” that way clients know to let you know they want to see it. Then you can bring it to the boutique from the storeroom. Find a Contact Management System that can do all of this for you. If you have planned to buy the basic program, adding the additional features will be worth it in the long run. Be sure everything you put online is the same as your on-site information. Use a lot of images, snappy titles, fun announcements, and other regular content. Set up a posting schedule, but do not try to post daily. This will be too much of a commitment. Try to post on a set day once a week. Hopefully, you will get followers looking for your post each week. Encourage your viewers to share and post comments on the posts. Read any comments and respond to them. Do not ignore your customers. The customer is not always right, but they always deserve the right to discuss their views.   Important Things to Consider When Starting a Boutique There is one very important item many entrepreneurs do not spend enough time considering. That is the boutique name. This seems so simple and fundamental, yet frequently not enough time is spent on it. First-time small business owners are sometimes hesitant to name the business a boutique. They are concerned it sounds uppity and expensive. So they step back and title it a “Shop” or a “Store” then they want to decorate and promote it as a boutique. This creates questions and confusion. It makes potential clients uncomfortable when they consider coming to your business. They do not know what to expect. You never want your potential clients to feel uncomfortable when thinking about your business. You want potential customers to be excited about visiting your boutique. Have them looking forward to seeing what you have to offer. This brings us to our next item.    Marketing Promoting / Marketing is the biggest thing you can and must do for the success of your business. This starts the first day you decide this is your goal and continues in some way every day from then on. We hope that your logo and name speak to you. They need to say what you want to project. Be sure to include your logo and name on literally everything. There is no additional charge online, so include it on all of your main pages. Include it in all of your printed materials. Be consistent, and keep the same basic setup. People find comfort in consistency. These details may seem small. But little details are what big companies study to get people to buy their products. That’s why the logos, headings, and main subjects should never change. There have been some major rebrand failures in big business. Try to get it right the first time so it won’t be necessary to do a rebranding later to get the look you always wanted.   Your company needs a website, a Facebook page, a Pinterest page, and any other popular social media site. You can create the original post and then copy it to each page so you do not have to create a new page for each site.    Visit buy wholesale clothing for more information about your wholesale women’s clothing boutique. Be creative, Be fun, and show your prospective clients what you can do. Don’t just post pictures of shirts and pants for sale. The lady across town does that. Do more, and do it better. You will win fans and become successful if you believe in yourself. Much Success!!  

Boutique Blog – by Anna M

Steps That Will Help You Start a Boutique of Your Own

Business ideas pop very easily but, when it is time to implement them, you don't even know where to start from. If you recently got the idea of having a boutique of your own then, purchasing  wholesale dresses USA is one of the important steps. Don't have an idea how to manage everything by yourself? This infographic will help you guide how to build a boutique of your own in just a few simple steps.

Boutique Blog – by Anna M

What are the Advantages of Purchasing Wholesale Clothing for Your Boutique?

To have a successful business, you need to buy cheap and sell for more. This is one of the most important mantras of any business. If you are planning to open a boutique of your own and find the heaviest corner to start from, then start looking for the best wholesaler for your new boutique. If you are wondering why wholesale then, here are a few reasons that will help you know it all! So, without wasting much time, let's get to it right away. All that You Buy in Bulk Come at Low Prices. Most businesses prefer to buy clothing in bulk. This is because of the wholesaler market. They will put heavy discounts if you try to purchase more made in USA clothing wholesale items in one go! The Quality of the Clothes is Unmatchable. Buying in bulk from a wholesaler lowers your per-unit cost dramatically, even if the product is of the best quality. Generally, when you buy clothing, you have to pay some kind of fee for the services of middlemen like transporters, etc. But when you buy from a wholesaler, it comes directly from the makers, and you can enjoy the savings that you would typically lose on middlemen's mark-ups, which makes the clothing more expensive. You Get to Choose from a Variety of Apparel. When you buy clothing from a wholesaler, you can choose from a large choice of products all under one roof. With so many options of clothing to pick from, you'll have an easier time finding the right mix of clothes to fill your boutique's inventory. You have the choice to buy the same item in a variety of colors, sizes, and styles to give your customers a far better choice. If you're selling t-shirts online, for example, you can search for a variety of colors and sizes to accommodate the diverse preferences of your customers. One is Free to Order in Bulk. The best part about wholesale clothing is that you get an opportunity to order what you like in bulk. You don't have to wait for another lot to come; you are free to order as much as you want in one go! So, isn't it the best way of running a business? You won't have to purchase separate items every now and then. Order once, and you are free for a few months. Now that you know all the benefits that come along when you purchase from a wholesaler, we are sure the next thing in your mind is how to figure out the best wholesaler itself. Well, the task is quite easy when you choose us! We are one of the best wholesalers in the USA and make sure to provide quality appeals at once. So, if you have to make an order next time, call us, and we will have everything ready for you in no time.

Boutique Blog – by Anna M

Where Do Boutiques Stand in a World Dominated by Fast Fashion?

The fashion world has consistently become more competitive and difficult to thrive in over the years, especially for boutiques. Probably the largest factor is how much fast fashion has continued to dominate the industry over time. While fast fashion has been around for many years, it has continued to accelerate. This makes it more difficult for boutiques and other traditional clothing stores to compete. Let's take a look at exactly where boutiques stand in a world dominated by fast fashion. How can boutiques better thrive in this landscape of ever changing trends? What is Fast Fashion? The core of fast fashion is to get clothing from design concept to store floors in as little time as possible. With traditional clothing, it can sometimes take close to a year for this process. Whereas in fast fashion, it is a matter of months. While this can seem like a great thing for consumers, it is actually detrimental to the fashion industry and in many other ways.  The major issue with this industry is that the focus is primarily on speed, which greatly takes away from quality. Fast fashion clothing is typically outsourced and produced cheaply in mass quantities to get it out as fast as possible. This leads to labor exploitation and cheaply manufactured clothes that will not last. Unfortunately, long lasting clothing is not even a concern. The idea is that people will simply buy the next round of fast fashion trends.  The Major Players in Fast Fashion Brands There are plenty of fast fashion brands and companies out there. The major players are the ones really influencing the industry and growing it. This includes H&M and Zara, which are the oldest companies operating in fast fashion. It also includes names like GAP, Forever21, Shein, Fashion Nova, and more.  Where Boutiques Stand in Fast Fashion Of course, fast fashion can seem like a difficult industry to compete with for boutique owners. How are boutiques supposed to keep up with major players? Companies who are able to get the newest clothing lines and styles in a matter of months? Not only this, they have the capital to keep rotating their inventory.  These options are often unavailable to boutiques. Fortunately, this in no way means that it’s impossible to thrive as a boutique in this fast fashion world. Boutiques possess benefits that fast fashion does not.  What Boutiques Have Over Fast Fashion While fast fashion has the advantage of cheaper materials and speed, boutiques also have their own merits over the industry.  Boutiques often focus on quality or high end types of clothing, which many people are searching for over fast fashion brands. This puts boutiques in an excellent position. This means potential to be the main source of clothing for those who do not like the fast fashion industry.  Boutiques often find their own niche type or style of clothing that many fast fashion outlets likely don't carry. Many customers are looking for these specific styles, and boutiques should aim to market and connect to these types of people.  Competing with Fast Fashion Brands There are a couple ways that boutiques can capitalize upon the fast fashion attitude. The first of these is to stay up to date and stock clothing trends. While this may not be desirable, it can help bring in customers that will also look at the other wares.  Also, many people may desire trends, but would rather purchase from a smaller business that will provide higher quality clothing. This is a void that boutiques should be ready and willing to fill.  Sustainability is Becoming More of a Concern In the modern era, people are becoming concerned with sustainability in many parts of life, including their clothing.  Customers are getting tired of clothes barely lasting a year or less. This causes them to seek options that lost longer, despite possibly paying a bit more. They want materials that are sourced ethically, without draining the planet of its resources.  As more people move toward sustainability, the more they will begin to shy away from fast fashion. This is not saying that fast fashion is on its way out. However, more people are beginning to consider the implications involved with this industry.  The Bottom Line The bottom line is that fast fashion likely isn't going anywhere anytime soon, and that doesn't mean boutiques cannot thrive. As long as they work to maintain trends, fill their niche, and provide high quality clothing - there will always be plenty of customers waiting at your doors. Plus, social media is a massive tool that boutiques can use to put themselves in front of their desired audience. It is important to consider fast fashion competition, but boutiques should not let it be the reason they shutdown either.  The Environmental Impact of Fast Fashion One of the largest issues in this industry is the environmental impact of fast fashion. It continues to consume large amounts of power to pump out clothing as fast as possible. In turn, this creates large amounts of waste and pollution. Furthermore, many of these items are primarily synthetic, and there is no good way to dispose of or recycle them.  Looking for High Quality Wholesale Options?  It can be tough for smaller boutiques to find wholesale options that are a good fit. This is where we aim to help. Our site is jam-packed with content that can help boutique owners. Whether you’re a boutique owner, or are thinking of becoming one, we help you find high quality wholesale options. We invite you to check out our educational articles and blogs to answer your budding questions. For any further questions, join our mailing list for even more content.

Boutique Blog – by Anna M

Why Attending Fashion Shows Can Make You a Better Boutique Owner

Fashion shows are large, collaborated events where multiple designers, vendors, and wholesalers get together. Fashion shows are what you would traditionally think of with a runway. However, there are also trunk shows and conventions with no runway, similar to an expo in a hotel conference room.  For reference, a trunk show is where vendors will have a small inventory stock available for purchase by those who attend the event. Historically inventory has been brought to the show in an actual trunk – hence the name. At any fashion show, designers will display their latest collections. Attendees will even have the opportunity to see collections that have not reached the market yet. Items brought to shows are typically available for sale at wholesale price.  Fashion shows can also bring non-fashion vendors, such as wine or champagne companies. All the promotion between each attendee provides the opportunity for max participation from all communities involved. In addition, every vendor will post the event on their social media and their company’s social media and share details through word of mouth.  Fashion Show Mall The Fashion Show Mall is a shopping mall located on the Las Vegas Strip. It was founded in 1981 and is an estimated 3600 feet from Cesar’s Palace. This mall hosts big-name stores such as Anthropologie, Tiffany and Co., and Nieman Marcus.  The mall is unique from others in the country in that it has a retractable runway in its center. In addition, it hosts free fashion shows often. Shows are Friday thru Sunday from noon until 5 PM, displaying various pieces sold at the mall. Since 2010 (possibly before, given its age and reputation), Fashion Show Mall has had a “first to market” strategy. This simply means it is a place for new brands to debut themselves in Las Vegas. The benefit to this is that Las Vegas has a high population of residents and is always boasting tourism. So you never know who could see your brand or when.  Even better, if you get retail space in this mall, your brand can be featured in the weekly fashion shows. Imagine finally getting that retail dream space, and then boom, your brand is discovered by a person (or people) that can put your name on the maps you wish to be on.  How This Benefits You So, how do all this fashion show and fashion mall talk pertain to you? Knowing about the different events in the fashion community is good to know for attendance purposes. Or, if you cannot attend but know someone who is, you can send your product with them. Then, work a business deal where they showcase, and you give them X amount of the sales from that show or some free outfits? Just an idea!  I digress. It is often said in various places that community is good. Two are better than one, and three cannot be broken apart. The fashion world is no different from this concept. As the idea mentions above, successful businesses require help from others. We are not meant to do life (or business) alone.  Marketing online has multiple benefits in today’s technology-driven world. Everyone is constantly posting on their social media, scrolling the internet, and they have an email address. Additionally, marketing with people in your industry expands that opportunity even more. Networking with others in the fashion industry should be seen as necessary, not competitive. Think of fashion industry networking as having a mentor in the workplace that guides you as you grow as a business owner.  It may be evident that going to fashion shows provides networking opportunities for you between vendors, other boutiques, wholesale opportunities, and mentorship. In addition, some names in fashion have expanded their businesses through networking at these fashion events.  The Takeaway So, what are the takeaways for you as a boutique owner with all this fashion show talk?  One, network! Immerse yourself into the fashion community around you, be it locally, nationally, or globally. The market has space for us all. It is better if we help each other win, I.E., network, and exchange contact information at fashion events. (E.g., trunk shows, fashion shows, or even the Fashion Mall in Las Vegas!)  Two, try new things. What worked in the past may not work now. Or, what works for some may not work for your boutique. We all have different styles and audiences we intend to reach with our brands. No two things are consistently alike. Take ideas from the fashion community around you and see how you can implement them into your own business.  Lastly, do not say “no” to an opportunity. This ties into trying new things. You never know when an opportunity could be the break you have been hoping for in your business. Big or small, starting or having been established for years, take the options presented to you.  Each opportunity is going to teach you something. It will inevitably lead you to the right places because each option will teach you something new.  For example, Amy Hilton Designs got “the big break” from being found online by a local resort. The designer said “yes” to attending a trunk show without having done one before. From that one “yes,” a risky “yes,” I might add, she has a wholesale account with the resort. She also has high-profile and influential clients that loyally follow her brand.  Let's Network! I hope this resonates and encourages you! However, it does not mean your business will bud overnight. Remember, Rome was not built in one day. So take your time networking and trying new opportunities; the rest will flow. For more advice, contact us at Buy Wholesale Clothing!

Boutique Blog – by Anna M

Why Drop Shipping Can Save Your Boutique

What is one word that can encapsulate the struggle of a brick-and-mortar boutique and be a non-issue for a drop shipper? Answer, rotation. Any boutique that exists today or has come before has experienced the rotation death spiral. This is where a boutique needs new product for new sales but can't get rid of pre existing product to free up cash for new product. The cycle can be viscous and continues until a boutique is out of business.  The great thing about drop shipping is that this is a non-issue, a drop shipper usually has more rotation and product than they need. With the popularization of drop shipping I've been noticing the success they have had in the transition periods of the market (The period of time when the season changes.) This would confirm my theory that the ability to have maximal rotation of clothing is benefiting drop shipping and hurting the traditional brick and mortar businesses. This is because while brick and mortars are putting on sales and trying to get cash back from previous season items, the drop shippers are already positing new seasonal trends and spending no unnecessary time trying to sell off merchandise that was slow to move. This is valuable information to utilize whatever position you have in the fashion market, but for brick and mortars this means adopting drop shipping to your arsenal can be a huge help.  Rather than sacrificing rotation and losing customers, drop shipping will allow any business to continue to market new products and trends coming right off the designers table.  

Boutique Blog – by Anna M

Why Staying on Top of Fashion Trends is So Essential for Boutique Owners

 The fashion industry is constantly changing as new ideas and trends cycle in and out. It’s not always critical for chains and larger retailers to follow these trends, but this is not the case for boutique owners. In fact, staying on top of fashion trends is one of the most important factors in being a successful boutique owner. In fact, the purpose of boutiques is for them to offer what is trendy around the current time. Continue reading to learn why staying on top of fashion trends as a boutique owner is so essential.  Following Fashion Trends Will Improve Sales If a boutique is not following fashion trends, then beginning to do so may lead to drastically improved sales. Your boutique’s image may not be based on certain styles, which may mean that you avoid current trends alltogether. While this is understandable, it could be hindering the growth of your boutique.  Following trends does not have to eliminate unique style of boutique. In some cases, you may be able to stick with the general theme, and then follow the trend of current styles. Of course, this will not always be the case. However, carrying some trendy clothing options is still a good idea. It could attract new customers who will come to the boutique for the current trends, but this can also lead them to browse other wares as well.  Follow Trends to Compete with Other Boutiques Realistically, boutiques need to follow fashion trends to some degree in order to succeed - unless they have control over a particular niche which keeps people coming back. If boutiques were to continue to always try to sell the same or similar clothes, they are bound to fail in the long run. When customers come back in to see the same or hardly different items, it tells them that they don’t need to bother coming back. They already know what is there.  In other words, you will quickly begin losing customers to competition that are carrying newer and more relevant inventory. Staying on top of what is popular and having those types of clothing or products will be key to staying relevant in the sea of boutiques. Don’t Completely Change Your Business Model When you adopt trends, it does not mean that you have to remove what you normally sell. This will push away regular customers. The idea is to do both! The current niche and customers will remain the same, but staying on top of fashion trends will help to attract new customers as well. You do not have to cut off your old business inventory and model to grow and embrace trends.  How to Stay on Top of 2022 Fashion Trends If you haven’t tried to stay on top of 2022 fashion trends before, then you may have no idea where to start. Fortunately, there are several great sources that you can look to for what is trending in the industry.  The first and probably most informative of these sources is often social media. Social media will show trending fashion hashtags, reveal what everyone is talking about, and show how popular current trends are. This information can easily be used to figure out how you can apply current 2022 fashion trends to your boutique. This will also inform you about what you need to change. Vogue and other fashion-related magazines can also be great up-to-date source for trends in the fashion world.  If you would like to go more in-depth about tracking trends, then you can even use Google Trends to find out what people are searching for. You can also receive alerts related to these keywords. It is up to you how far in depth you’ll go to stay on top of trends. However, all of the above are great methods to locate current trends.  Use Social Media to Your Advantage As mentioned above, social media is one of the best places to find out the current fashion trends in 2022. Not only this, it is also the best place to promote your offerings and any new trendy inventory.. Social media is one of the most powerful tools that a boutique can use to grow their business. It lets you put yourself and your products in front of a massive audience. It also helps you find the right groups who are interested in what you have.  This is Not Fast Fashion The idea here is not to follow fashion trends in the ways that fast fashion brands do. This is actually impractical. You want to stay on top of trends to see if anything you sell is potentially trending.  You can bring in inventory that aligns with some of the current trends. This does not mean you keep swapping trends in-and-out like fast fashion does. Fast fashion brands tend to sell cheap clothing that does not last long, and this is something you should avoid. You want to continue to maintain high-quality products, with some attention on trends that could bring in an entirely new customer base. High-quality products that will feel fresh for current customers, and new ones-alike.  Looking for Quality Wholesale Options for Your Boutique?  If you are a new boutique, or looking to change your wholesale source, then BuyWholesaleClothing is here to help. We know how difficult it can be to find and choose a trustworthy wholesaler. This is why we put out resources that will make this process easier.  Our goal has always been to help boutique owners find accessible, affordable wholesale options to source their products from. Whether you are just beginning, or are looking to change sources, we hope that we can answer your questions. If you would like to see more from us, you can enter your email on our site and join our mailing list.